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Step by Step Guide To Build a Profitable Blog

Updated on  27th July

4 Min Read
Reading Time: 4 minutes

Since you’re here reading this guide, I assume that you are looking to start a profitable blog. It’s good that you have the time to express your words out there on the internet and it’s even better that you have the energy needed to do it.

However, that’s not all it takes and there are certain things you ought to understand before launching a blog of your own, particularly if you’re looking to make money out of it. And this guide will get you where you need to be in terms of running a profitable blog.

Determine Goal

If you’re someone looking to start a blog out of passion and don’t intend to make few extra bucks on the side, congratulations, you are a rare kind. However, if you are among others, it is safe to assume that you are running an awareness campaign on the budget of a funded campaign or you’re looking to launch a blog that can be monetized in the future.

There is more than one way to monetize your blog. There is conventional Google AdSense method that allows you to place ads on your website. Then there is Affiliate Marketing, where you refer potential customers to businesses and earn commission in return. That’s not all, you can also turn your blog into a paid review platform where similar businesses can compete to gain customers.

Decide on the Niche

It makes all the sense in the world to start a blog about something that you are passionate for. Nobody including yourself, would bookmark a page that talks about a host of random topics. Pick up a niche that would not give you a hard time blogging about; since you’ll already be putting in your time and efforts into managing the blog.

Just for the sake of ideas, here are some of the niches that you can choose from as per your interest; Health & Fitness, Entertainment, Technology, Sports, etc. If not passion, you can start blogging about a field that you are experienced with or an on-going research. The choices are endless and it all depends on what you can do consistently without feeling monotony.

Get a Domain Name

The next step is to acquire a domain name, an address or URL that people can use to reach your blog; for example “”. Usually, the cost of domain is around $10/year, but it may vary depending upon the kind of domain you’re looking to purchase.

If you have already decided on your niche, then we’d advise you to pick a domain name that symbolizes it. It could also be a keyword related to the industry you’re looking to cater. As far as types of domains are concerned, as a blog owner you can choose from all the gTLDs (generic Top Level Domains) such as .com, .biz., .org, etc.

Setup Blogger-Friendly Hosting

This is the most important step towards building a profitable blog and not all bloggers get it right. That’s why I strongly recommend hosting with a platform that provides your blog visitors with a seamless experience.

If you are new to blogging, think of hosting as a home for blog, where all your data stays safe. There are three types of hosting that you can choose from; shared, dedicated and cloud hosting. We’d recommend going for cloud hosting for numerous advantages that it has over the other two types, but it does require you to be technically sound in terms of setting up servers and apps.

Certain factors such as page load time, uptime, and security need to be carefully considered while finalizing your hosting provider. But even this hassle can be taken care of if you opt for managed cloud hosting platforms such as Cloudways. It takes care of your blog’s technical end in exchange for a few extra dollars.

Choose a Design for your Blog

If hosting has been taken care of, next up is designing your blog according to the niche you’re interested in. You can completely revamp your blog’s design, install new plugins or features, and make it resemble your imagination–if not exactly like it.

There are plenty of WordPress theme providers in the market who offer professional and customizable looks at affordable prices. And if you don’t want to shell out $10-15, you can always install a free WordPress theme as long as it represents your content and attracts your target audience.

Create your First Content

Now this is the game time when it comes to running a blog. Writing is easy, however, writing consistently is the real deal. Anyone can take out a few hours to write an excellent piece about something he or she is interested in, but most bloggers fall off track when it comes to publishing content with a set schedule.

You have already decided on your niche and the end goal of your blog, now create content accordingly and have it SEO-ed to reach maximum audience. But be sure to not use click-bait methods to generate audience, since it is the returning user that gets you stable long-term revenue.

Tell Your Friends

Finally, your blog should now be ready if you have followed the aforementioned guide properly. Now is the time to get started with the sharing button and let the promotion game begin. Many blogs don’t do well because their readership falls to a point where they can no longer survive.

We’d recommend you to try out few promotional methods such as cross-promotion or sharing in blogging communities. You can also share it on forum that fall in your niche, it’s a decent source of traffic since you are directly hitting people with similar interest. In addition to these, there are numerous other ways to promote a blog such as sharing on Quora or writing controversial content; however, the latter is a risky strategy and may not  last in the long run.
If you liked this blog post, do give a read to another awesome blog on, How To Earn From Blogging Using Web Hosting Affiliate Programs. I hope the information above helps you build a profitable blog and if there is anything you’d like to add to this guide, feel free to comment below.

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Tahha Ashraf

Tahha Ashraf is a Digital Content Producer at Cloudways, a Managed Cloud Hosting Platform. He loves talking about brands and writes content related to online marketing. He is fond of creativity and writes poetry in his free time.

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