IP Discovery Workshop™

In this hands on “do” session, you’ll work to unpack and list out “intellectual property” (or IP for short) assets that are lying dormant in your agency. With every new client, project, and investment of your expertise in creating assets for clients, you have “exhaust” that needs to be identified (first) and later packaged into frameworks, templates, and SOPs that become your Unfair Advantage.

Mission Material

1. Worksheet
2. Example