Launching your WooCommerce store and then hitting the sales targets involves a combination of marketing strategies. Fierce competition and demanding customers require the use of all available marketing tactics including affiliate marketing to get ahead of the curve.
Affiliate marketing is a way of amplifying the reach of your brands by giving rights to affiliate marketers for distributing your products and services to a wider audience, and during the process compensate them for each sale.
- Why Does Your WooCommerce Store Need an Affiliate program?
- How to Choose The Best WooCommerce Affiliate Plugin
- 10 Best WooCommerce Affiliate Plugins For Your Online Store
To run a successful affiliate marketing campaign, you need to have the right tools, most importantly, an affiliate plugin. This article will take you through all the top WooCommerce affiliate plugins so that you can pick one for your online store.
An affiliate plugin allows you to manage all your affiliates from a single dashboard by registering affiliates, organizing payouts, and payment methods. It can also help you with URL tracking so that you can see which affiliate is performing better and their total sales numbers.
Managed WooCommerce Hosting Starting from $10/month.
Create, manage, and customize your WooCommerce store with complete freedom.
Why Does Your WooCommerce Store Need an Affiliate program?
Ensuring that your online store gets regular traffic and sales requires the implementation of various marketing techniques and an affiliate marketing program is one of them. Affiliate marketing is a quick and easy way to get more people to visit your store and buy your products because it’s not only you who is marketing your online store, your affiliate partners are now helping you get more sales in return for a commission.
These affiliate partners implement marketing strategies of their own to promote your store after signing up to your affiliate program and for every sale they bring, you pay them a certain percentage, which is the cost of running this program. The more lucrative your commission plan, the more affiliate partners are going to join your program which ultimately results in more sales.
An affiliate program also helps you build a loyal customer base as you can convert your customers into your affiliate partners as well but instead of giving them commission, you can offer them store credit for every sale they bring.
How to Choose The Best WooCommerce Affiliate Plugin
Now that we have understood how an affiliate program can benefit your store, let’s discuss how you can choose a WooCommerce affiliate plugin to implement that program. To do that, here are some of the features that you need to look for in an affiliate plugin:
Easy to use – The affiliate plugin should offer an easy-to-use dashboard that doesn’t require a lot of time getting used to.
Manage affiliate links – Managing, saving, and organizing affiliate links is a must-have feature in the plugin that you choose.
Integrate common payment gateways – Your affiliate plugin must work seamlessly with all the common payment options such as PayPal and Stripe
Track partner’s performance – It’s important that you track your best performance affiliate partner so that you can offer him or her a better payout.
Generate referral links – Of course, a WooCommerce affiliate plugin should be able to generate affiliate links for your partners.
10 Best WooCommerce Affiliate Plugins For Your Online Store
Finally, it’s time to check out the list of the top 10 WooCommerce affiliate plugins that you can choose to implement your affiliate marketing strategy. Remember, these 10 affiliate plugins are not ranked in any way and are rather placed randomly.
You might have heard of ReferralCandy as it is one of the top WooCommerce affiliate plugins around that helps you grow your business through a referral model, which means your customers will turn into your affiliate partners by referring your products to more people.
This robust affiliate tool automates your referral program by paying out your customers automatically which frees up a lot of your time. The dashboard is not only intuitive but they have recently updated it to be faster than before.
Here are some of its key features:
- Customized reward options for your referral partners
- Data and dashboards including analytics and key insights
- One-click integrations with other platforms
- Live chat support
Premium – 49/mo billed monthly
Enterprise – $3999/mo billed annually
2- Affiliate For WooCommerce
The plugin gives you full control of your affiliate program where you can perform various functions including approving affiliate partner requests, releasing payouts, turning customers into affiliate partners, and much more.
Affiliate for WooCommerce also comes with an intuitive dashboard that presents all the useful information you need in a simplified manner. It has a single page UI so that you don’t need to spend time browsing between tabs to find specific data. You also get full support from the plugin developers so that you get the help you need if you run into any trouble.
- Here are some of its unique features:
- Use coupons for tracking referrals
- Setup unlimited affiliate partners
- Ability to set storewide affiliate commission rate
- Affiliate leaderboard to track performance
- Real-time sales reporting
$129 billed annually
Affiliate WP is a popular WooCommerce affiliate plugin that is packed with features that will ensure that your affiliate marketing skyrockets your sales and conversions. For starters, the plugin is super easy to set up. All you have to do is install the plugin on your WooCommerce store and your affiliate program will be up and running.
The plugin lets you track sales and traffic from affiliate partners in real-time through its state of the art dashboard which also includes new affiliate registrations. You can also manage creatives and other elements of your brand that you want your affiliate to use while marketing your store and products.
In addition to that, each of your affiliates gets a dedicated area that allows them to track their earnings, sales, and retrieve their affiliate URLs.
Some of its prominent features are:
- Integrated payout service
- Affiliate coupon tracking
- Manual affiliate approval
- Automatic affiliate creation
- Simple shortcodes
Personal – $149/year
Plus – $199/year
Professional – $299/year
Ultimate – $499/year
Tapfiliate is another great WooCommerce affiliate plugin that assists you to easily create, manage, and scale your affiliate program to drive more traffic and sales. It integrates seamlessly with your online store in a few minutes after which you can begin registering new affiliate partners and providing them with their unique affiliate URLs.
Just like all good WooCommerce affiliate plugins, Tapfiliate also comes with an advanced dashboard that presents all the information in a graphical manner to make it easy to analyze. It also lets you create personal coupon codes for your affiliate partners.
Along with that, you can manage your banners and other branding material and also create social media posts for your affiliate partners.
Here are some key features that come with Tapfiliate:
- Supports six different languages
- Custom signup field
- Plug and play with other ecommerce marketing tools
- Shortcode for easy implementation
- Set custom commission plans
Essential – $69/mo
Pro – $149/mo
5- WooCommerce Amazon Affiliates
WooCommerce Amazon Affiliates is a WooCommerce affiliate plugin developed by the AA Team, one of the most popular WordPress plugin developers on CodeCanyon. It has more than 20,000 downloads and a 4-star rating making it an effective solution for your affiliate marketing needs.
The plugin allows you to sell Amazon products on your own store and earn an affiliate commission on each sale. You can easily import hundreds of Amazon products to your store and start selling them as an affiliate partner in a matter of minutes.
Amazon Affiliates also comes with an Amazon Associate Report Module that lets you keep track of your conversions, clicks, shipped items, and the revenue you are generating.
Here are some key features:
- List Amazon products and your own products simultaneously
- On-site cart feature
- Product stats
- 90 days cookie feature
Price – $49
6- YITH WooCommerce Affiliates
You must have heard of YITH, a popular WooCommerce plugin developer group that has come up with amazing plugins over the years for various functionalities. YITH WooCommerce Affiliate is another plugin in its portfolio that helps store owners run an effective affiliate program by automating various tasks and giving more control to store owners.
Using this plugin, you will be able to set different commission rates for various affiliate partners based on their performance and revenue generation. You can also design various discounts and assign coupons for your affiliate partners to use to promote your products and drive more sales.
The plugin has two versions, free and paid. The paid version comes with all the features of the free version plus a few advanced options such as the ability to ban affiliate partners, advanced reporting, and setting time-lapse for visits.
Some prominent features of this plugin are:
- Specify commission rate for each product/user
- Email notifications to administer affiliate partners
- Pay commissions every day
- Automatic payment of commissions
Single site – $99.99
6 sites – $279.99
7- Affiliates Pro
Affiliate Pro is an affiliate plugin developed by ITthinx, the WP plugin developer group behind many popular plugins such as WooCommerce product generator, Widgets control, Affiliates BuddyPress, and many more.
The plugin is aimed to maximize your sales growth by making your affiliate program more effective and growth-oriented. It comes with a performance review system that allows affiliate partners to track their sales numbers and help them optimize their marketing efforts to grow and earn more commission.
Though it comes with a standardized toolbox, you can always customize it according to your requirements using the flexible template-based dashboard sections.
Here are some key features:
- Real-time reporting
- Unlimited affiliate partners
- Flexile commission rates
- Mass payments and exports
- Traffic statistics
Single site – $69
5 sites – $79
25 sites – $229
8- SUMO Affiliates Pro
SUMO Affiliates Pro comes with more than 50 modules and integrations so that it can serve a range of customers with a variety of needs and requirements. Some of the modules include Signup Commissions, Social Share, URL Masking, and Pushover Notifications.
The plugin also comes with advanced account management which allows your affiliate partners to manage their affiliate earnings, sales, URLs, and branding elements of your store.
Here are some key features:
- Generate affiliate links through URL to QR codes
- Create an affiliate landing page
- Social promotion
- Email Opt-in
- Set landing commissions
Price – $49
9- Ultimate Affiliate Pro
Ultimate Affiliate Pro is one of the most popular WooCommerce affiliate plugins on CodeCanyon with more than 10,000 downloads and a 4.5-star rating. The plugin comes packed with a number of useful features to skyrocket your affiliate program and improve your sales.
Affiliate Pro allows each affiliate partner to create their own marketing campaigns and bring more sales through multi-level marketing strategy which means your partners will be able to create their own affiliate users They can view a complete set of metric which will allow them to better design their marketing strategy including CPL, CPC, CPS, and CPA.
The plugin also comes with full support which includes live chat with the plugin development team, online documentation to help you configure the plugin, and video tutorials to show you around the dashboard.
Some key features of this plugin are:
- Set lifetime commissions
- Give performance bonuses
- PayPal payouts
- Award recurring referrals
- Optin integrations
Price – $69
10- Post Affiliate Pro
Post Affiliate Pro is a robust and all-around affiliate tracking software that comes with hundreds of features ranging from affiliate link creating to detailed and comprehensive reporting. It comes with a number of various tracking methods including affiliate links, custom affiliate links, direct links tracking, private campaigns, sub IDs, and many more.
Other than that, the plugin also reports through audit logs, map overlay reports, top URLs report, trends report and online users report. You can also manage your promotional material by using a banner rotator, flash banners, peel banners, and HTML banners.
When it comes to commissions, you can give out action commissions, lifetime commissions, multi-tier commissions, and commission groups.
Here are some of the prominent features:
- Award performance bonus
- Customizable user interface
- Multilingual support
- Mass payments
Pro – $97/mo
Ultimate – $197/mo
Network – $477/mo
Affiliate marketing is an effective tool to scale your ecommerce business beyond your physical boundaries by letting third-party sellers sell your products in return for a commission. Using a good affiliate plugin ensures that your affiliate marketing program is running smoothly and is not taking up a lot of your time by managing affiliate links, payouts, commissions, and much more.
Bonus Tip: Signup on the Cloudways – One of the best WooCommerce hosting platform and get the 15% OFF for the first three months (CODE: HOSTWOO)
In this article, I covered the top WooCommerce affiliate plugins. If I missed your favorite ones, do let me know in the comments section.
Q. How do I add affiliate links to WooCommerce?
You have several options of adding affiliate links to WooCommerce, including landing pages and product pages. In many cases, you can place affiliate links (with proper disclaimers) on individual product description pages.
Q. Is WooCommerce good for affiliate marketing?
WooCommerce is an ideal platform for affiliate marketing because it offers a smooth working ecommerce solution where you can use Affiliate Plugins to set up a fully customized affiliate marketing machine.
Customer Review at
“Great performance for the price, and plenty of control”
Sean P [SMB Owner]
Passionate about technology, entrepreneurship, and marketing, Mansoor Ahmed Khan is in computing since he knows how to type on a keyboard. His daily life is rocked by his family, projects, and his screen. Probably in this order, he likes to be convinced at least. You can reach out to him at [email protected]