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Top Magento Extensions to Boost Your Store Profits in 2021

October 7, 2021

19 Min Read
Best-Magento-Selling-Extensions

Magento is one of the leading open-source platforms that has made tremendous strides in progress in recent years. If you are a Magento user, you will probably be aware that the default Magento setup doesn’t offer any extensions for online stores. This is normal –  Magento is a platform, not the ‘entire’ solution for every business.

Meanwhile, Magento comes packed with many features, you must follow a ‘set’ procedure to integrate ‘additional components’ to expand the functionality of the platform. Using a combination of all the best Magento extensions, you can fulfill the requirements of your online store in the best way possible.

Why You Need the Best Magento Extensions

Why do you need a Magento extension? The answer is simple. To save your additional development costs and time to build a new module. There are Magento extensions available, you can use to extend the functionality of your ecommerce store. Using Magento extensions will not only speed up your work but also enhance the efficiency of the website’s back end.

Magento extensions helps you to extend the extra functionality to a Magento store. If you want to manage sales, process bulk orders, make the checkout process easier, or apply marketing tactics, you don’t need to worry, there is always an extension available for you.

In this blog, I have compiled a list of the best Magento extensions to download in 2021. All extensions listed here are trustworthy and compatible with the Magento platform. Moreover, these are high-quality Magento extensions downloadable from reliable vendors in the industry. Let’s learn how to choose the best Magento extensions for your ecommerce store.

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Dos & Don’ts of Selecting a Magento 2 Extension

Check out some of the dos and don’ts of Magento 2 extensions that you must know before getting one for your online store. The following pointers will help you find the best Magento 2 extensions for ecommerce stores with ease.

Dos

  • Create a list of features you want in the Magento 2 extensions
  • Create a budget for Magento 2 extensions 
  • Make sure that the Magento version – you are using – is compatible with the Magento 2 extensions
  • Make sure that the Magento 2 extensions are still supported by developers

Don’ts

  • Don’t select Magento extensions that are not supported by developers anymore
  • Don’t get Magento extensions that are out of your budget
  • Don’t settle for Magento extensions that have bad reviews
  • Don’t get Magento extensions whose functionalities are now available as modules in Magento 2
  • Don’t download Magento 2 extensions from unreliable sources

Criteria for Selecting Magento 2 Extensions

When installing a new extension in your Magento ecommerce store, how will you know if it is safe for use? Many extensions come with malware, and these can hamper your ecommerce store’s performance. How can you know if they are free of malware and offer value to the users? By reading online reviews and ratings, of course.

Rating and Reviews

You can check the reviews and ratings of each Magento 2 extension if you want to download one from a reputed source. These reputed sources can be either the Magento ecommerce extension marketplace or a third-party marketplace.

Magento Partners

Do ensure that all the best Magento 2 extensions you choose are either from Magento certified developers or from Magento partners. If you are choosing Magento 2 extensions from a third-party website, check if they are supported by Magento certified developers. The Magento marketplace offers extensions from Magento technology partners.

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Support

You must ensure that the Magento 2 extension is under active development, so that when you need support from the developers for any issue, you can get it without any hassle. For example, Amasty is one extension developer that offers many store improvement extensions for the users. All the extensions have 24/7 support available.

List of the Best Magento 2 Extensions for Business in 2021

Here is a list of the best Magento 2 plugin extensions that you can use to improve your ecommerce business and take it one level ahead.

Top Magento Extensions for Accounting & Finance

Here’s the quick review of the best Magento extensions for accounting and finance:

  • OneSaas
  • Tax Jar
  • Embedded ERP
  • Saasu Accounting

OneSaas

When it comes to Magento SaaS, OneSaas automates your business by connecting business apps across accounting, ecommerce, billing and invoicing, CRM, fulfillment, inventory management, and email marketing. It is one of the best Magento 2 extensions that connects multiple sales channels to a single account and ensures that stock levels are up-to-date. It eliminates human error from manual data entry. OneSaas automates all the data related to your quotes, orders, invoices, payments and receipts, including line items, related products, stock updates and customer details using Magento Quickbooks Extension.

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Tax Jar

TaxJar is another Magento 2 extension that helps you  carry out and manage the accounting and finance activities of your ecommerce store. It saves you hours by automating sales tax calculation, reporting, and filing. This Magento extension is easy-to-install and lightweight. TaxJar breaks down the sales taxes collected and owned by the state, county, city and another taxing district(s) so your sales tax filings are all ready for you. It can also accommodate any of the other channels you sell on (Including Amazon, eBay, and more).

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Embedded ERP

The Embedded ERP Management Magento 2 plugin facilitates easy stocking, purchasing and order preparation process. It offers every function within the control panel, and you don’t need any external software for efficient management of data flow. The Embedded ERP has provided more than 4,000 websites with high-performing support software.

Saasu Accounting

Keeping your finances in check is now easier than ever before, with Saasu Accounting software. The software saves you money by tracking all of your transactions, and accounting data. You can easily integrate it into Magento CMS and include automatic integration of payrolls, bank feeds, and inventory.

The software price starts from $15 and goes up to $40. The software also offers tracking, purchase, and CRM functionalities for your ecommerce store. It’s compatible with all Magento 2 versions.

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Top Magento Extensions for Marketing

Here are the best Magento extensions that you can use to increase your footprints:

  • Magento 2 Instagram Connect
  • AdRoll
  • Zoho CRM
  • MageWorx SEO Suite Ultimate

Magento 2 Instagram Connect

Instagram is a popular social media platform that has become an effective medium to advertise your products. Magento 2 Instagram Connect extension fetches all posts from your Instagram profile and presents them to the Magento 2 store. The easy configuration allows you to connect your Instagram profile with Magento 2 store. 

By using this Magento 2 extension, you can either display the images on the product’s page or create a widget to display images anywhere on the store. With the product’s tag, you can select the hashtag and tag it on Instagram pictures. This extension is only available for Magento 2 stores. You can also buy followers from the best site to buy Instagram followers to increase your engagement on social media.

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AdRoll

AdRoll is an advertising platform. You can easily integrate it with Magento to help you drive more sales for your online store through high-performing campaigns and easy-to-use dashboard.

This Magento 2 plugin saves time and development resources by carrying out the necessary steps to start with Adroll. With Adroll your store will automatically add the AdRoll pixel to help you collect the site visitors and serve ads. AdRoll also generates dynamic product ads – a feature usually reserved for premium users.

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Zoho CRM

Magento allows the Magenest Zoho CRM integration on your ecommerce store. The CRM segments data into different groups along the customer’s journey. It helps managers to better define customers and actively conduct various sales and marketing activities. 

It also allows you to connect Zoho CRM and Magento 2 stores to better manage customer relationships. With Zoho CRM, you get access to customer purchase history and other account information.

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MageWorx SEO Suite Ultimate

Search Engine Optimization (SEO) is an essential element of any organic marketing strategy. MageWorx SEO suite provides optimization options to Magento users that were not previously available. With this plugin, you can easily alter the meta tags, create a simple URL structure, and even generate automatic XML sitemaps. This extension helps websites crawl easily in search engines. Many Magento extensions are available in the market for SEO but MageWorx is one of the finest ones. It is an all-in-one SEO toolkit that offers a wide array of on-page SEO features.

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HubSpot Magento 2 Integration Extension

 

The all-in-one HubSpot Magento 2 Integration Extension by CedCommerce syncs your crucial business data with HubSpot in real-time. It’s time to get the best of all insights and powerful tools of HubSpot for your Magento store. Magento 2 HubSpot Integration Extension authorizes you to automate the workflows and reduces manual efforts. It is easy to set up and helps in lead generation and conversion at an exponential rate.

Hubspot Integration Extension

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Top Magento Extensions for Content & Customization

Content is the king! Check out the extensions that can help you to optimize the content for your ecommerce store:

  • Nosto
  • Advanced Search
  • Product Videos
  • Mageplaza Layered Navigation
  • Custom Stock Status by Amasty

Nosto

Nosto is another Magento extension that allows displaying customized online product recommendations. It does that by analyzing a large number of data points across your web store in real-time. It enables marketers to build, launch and optimize powerful multi-channel marketing campaigns without the need for dedicated IT resources.

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Advanced Search

The Advanced Search extension offers unlimited possibilities to arrange an easy and fast search through thousands of post and product pages. This extension works on Sphinx, helping you matching keywords and products, and offers accurate results with a comfortable search experience. It also includes a built-in lexical analyzer, the Wildcard Search, the Morphology process to decipher any query and present the best search results to the user(s).

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Product Videos

Visitors tend to show interest in buying products, when they see video reviews of those products. The Product Video extension does just that. It can easily embed custom videos from YouTube, Vimeo, and other social media platforms to your ecommerce store in a few clicks.

This helps your customers to view products in action instead of just showcasing various pictures and angles of the products. For example, while selling sports equipment, showcase athletes with your products. This practice will surely improve conversions of your ecommerce store.

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Mageplaza Layered Navigation

Magento 2 Layered Navigation extension is built for a fast and convenient experience of product searching. The module enables online shoppers to filter products by categories, color, price sliders, and even those that are new, in stock. You can search for on-sale products, or search by product ratings and product status. 

Magento customers can also use the ‘Shop By Brand’ feature in this classic navigation extension. The Layered Navigation module helps shoppers find their favorite items easily, saving them a significant amount of time, thereby contributing to increased conversions.

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Custom Stock Status by Amasty

Amasty is a popular extension for Magento CMS. The Custom stock Status extension by Magento provides detailed instructions about in-stock items to users. It is a useful content tool that helps Magento store owners to find out when a product is low in stock and allows users to either order it or put a ‘Coming Soon’ page for the product. All this is done automatically from the product page.

The Custom Stock Status extension by Amasty saves hundreds of ecommerce stores from having disgruntled customers. The store owners must mention store-related information on their stores otherwise customers trying to purchase items will get confused, or even angry when they order and come to know that the product is out of stock.

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Top Magento Extensions for Payment and Security

One of the most important things that users notice as they land on the home page is secure transactions. Here are some of the top Magento security and payment extensions for Magento stores:

  • Stripe Extension
  • Magento OneStepCheckout Extension
  • Fraud Prevention
  • Astra Security Suite

Stripe Extension

The Magento Stripe Extension is for all those store owners who want to use the Stripe payment gateway on their websites and ecommerce stores. With the Magento Stripe Payment extension, users can pay at the instant, by using the Stripe.js token. The extension enables fast and secure payment transfer process. It also allows refunds for all those who want to cancel their orders or to unsatisfied customers.

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Magento OneStepCheckout Extension

One extension that can get you more sales out of your existing traffic is the OneStepCheckout extension. Research shows that online shoppers tend to abandon their cart(s) because of slow speed, the complexity of filling out forms, unexpected costs, etc. The biggest factor to trigger high conversions is to address the cart abandonment issue. One Step Checkout is a paid extension but due to its worth, more than 25,000 Magento stores worldwide are using it to their advantage.

It is available for both Magento 1 and Magento 2 platforms. It integrates checkout on a single page. The product is the best seller Magento extension because it is well coded and the legendary support acclaimed by the Magento Community.

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Fraud Prevention

The Fraud Prevention plugin offers an efficient solution to minimize fraud through the Magento Admin Panel. Unlike other solutions available in the market, the Fraud Prevention extension does not involve any additional service costs or periodical subscription fee.

Here is how it works: When you come across a sales order that you need to refund due to questionable reasons, you can simply mark it as suspicious in the back-end to create a fraud suspicion record. This record includes various customer attributes that serve as a reference to automatically detect and block future fraudulent order placements.

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Astra Security Suite

Astra Web Security is the go-to ‘security suite’ for your Magento store. With Astra, you must not worry about any malware, credit card hack, SQLi, XSS, SEO spam, comments spam, brute force, or any other threats. It is compatible with Magento Community Edition 1.9, 1.9.1, 1.9.2, 1.9.3 &1.9.4. The key offerings of Astra Security Extension include:

  • WAF(Web Application Firewall)
  • On-demand malware scanner
  • Immediate malware cleanup
  • Community Security
  • Vulnerability Assessment & Penetration Testing (VAPT), etc among other features.

Moreover, you can install the Astra Security extension by following a couple of easy steps (takes less than five minutes). There is NO need to change DNS settings, unlike other security plugins. This extension also offers an intuitive dashboard for managing the security of multiple ecommerce stores.

PayTrace Payment Gateway

The PayTrace Payment Gateway is an ingenious payment gateway provider loaded with functionalities and services. In this extension, customers can make process payments in US currency.

While purchasing products on an e-commerce store, clients can make use of a direct transaction methodology. The access to the extension holds a positive user experience. While making payments in the extension, they obtain comprehensive and efficient payment processing solutions.

Also, there are some advanced merchant services such as the utilization of vault integration in securely storing payment details of clients. Create an account in the ingenious payment system to automatically continue transactions on the checkout page.

paytrace payment

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Top Magento Extensions for Reporting and Analytics

Daily tracking is an essential part of any ecommerce store, keep an eye on your website’s data with great reporting and analytics extensions for Magento stores.

  • Magento Google Tag Manager Integration
  • AheadWorks Advanced Reports
  • Facebook Pixel
  • Advanced Reports by Landofcoder

Magento Google Tag Manager Integration

Magento Google Tag Manager Integration Extension facilitates you to manage your Google Analytics events, Adwords conversion tracking, remarketing, and many other operations with ease.

This extension allows you to integrate Google Tag Manager (GTM) to your Magento ecommerce store. It is only available for Magento 1 stores.

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AheadWorks Advanced Reports

Advanced Reports extension by AheadWorks offers a range of reports related to monitoring different sales and overall performance of the store. Each report is represented through a visual chart and a data table for quick assessment. If it reveals any irregularities, then you can use a table to get more details. Advanced Reports extension presents relevant information to the store administrators.

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Facebook Pixel

Facebook Advertising is one of the best ways to promote your business. As with any investment, you want to make sure that each penny you invest will hopefully add more value to your business and your customers. Fortunately, Facebook knows this. You can integrate Facebook Pixel to your online store. Facebook will help you to measure and optimize your Ads and reach out to the right customers and build an audience for your online business.

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Advanced Reports by Landofcoder

The Advanced Reports extension by Landofcoder helps you make a result-oriented growth strategy for your ecommerce business. Without the right tools, you can’t create a strong strategy and that is where Advanced Reports plugin by Landofcoder comes in handy.

It helps you analyze information after collecting data from various activities. The Advanced Report plugin offers 28 different reports for the store owners to help them manage and understand what they need to optimize in their ecommerce store for its growth.

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Top Magento Extensions for Store Improvement & Optimization

Store optimization is important to keep your Magento store up and running. Check out some of the extensions you can use to optimize the performance of your Magento store:

  • Magento 2 Google One Tap Login
  • Magento 2 AMP Extension By Plumrocket
  • Slider Revolution Responsive Magento Extension
  • Mageplaza SEO Extension
  • Magento City and Region Manager
  • SMTP Email Configuration for Magento 2

Magento 2 Google One Tap Login

Integrating Magento 2 Google One Tap Login into your Magento 2 store will equally help you to escalate the Signup Rate of your store and raise the customer experience by providing faster checkout. MageComp’s Magento 2 Google One Tap Login helps your customers to register and login effortlessly without filling up the unnecessary signup forms. Just One Tap for Login or Signup on your store.

The module proactively enables the store owner to provide a way better perspective of registering and logging in with the help of google. Equally provides the skin popup cookie functionality for improving user experience. The module is very helpful if you have disabled the guest checkout feature. Raise your overall sales and boost the conversion rates of your store by integrating Google One Tap Login in your Magento 2 Store.

Magento 2 Google One Tap Login

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Magento 2 AMP Extension By Plumrocket

Integrating Magento AMP pages into an online business strategy can significantly improve customer experience, boost revenue and increase overall ecommerce store sales. The Plumrocket Magento 2 AMP extension aims to help Magento website owners skip the worries of writing AMP-code and simplify the process of AMP implementation in a few steps.

The module is equipped with all the tools required to generate highly-optimized ecommerce store pages as per the Google AMP standards. AMP pages are created not only for Product Pages but also for Category Pages, Homepages, as well as CMS pages.

Furthermore, the module allows users to fully customize the content of AMP pages (including color, custom logo, social sharing buttons, Live Chart button) and integrate important SEO tools (like Google Tag Manager, Google Analytics). An excellent compatibility with any custom or 3rd party theme makes the extension a top choice for Magento website owners who want to take their online store to the next level.

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Slider Revolution Responsive Magento Extension

Slider Revolution Magento Extension is not just for running slides on the Magento website homepage. You can also build a beautiful one-page web interface without writing a single line of code. The extension offers many Magento templates, equipped with all assets and sample data.

Slider Revolution extension features drag and drop slider, responsive design, navigation designer, etc. This extension is available for both Magento 1 and Magento 2 platforms.

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Mageplaza SEO extension

The Mageplaza SEO extension offers a bundle of advanced features that you can auto-implement on your ecommerce website without any special modifications. Check out some of the salient features of Mageplaza SEO  extension below:

  • Prevents duplicate content 
  • Automatically adds Structured Data
  • SEO Metadata template rules
  • Hreflang tag
  • SEO Report
  • Page Analysis (Rich Snippets Preview)
  • Advanced HTML/XML sitemaps
  • SEO checklist
  • Cross-links
  • Alternate tag linking

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Magento City and Region Manager

Magento City and Region Manager Extension allows you to add states/regions and cities for all countries around the world. Regions and cities added through the extension will be shown as a dropdown list in all address forms on the front end including billing address, shipping address, and customer address, etc. This extension is available for both Magento 1 and Magento 2 platforms.

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SMTP Email Configuration for Magento 2

SMTP Email Configuration extension for Magento 2 facilitates users to reliably send emails and get a range of benefits by using a secure mail transfer protocol. The extension helps Magento store owners control customization, arrange tests on Magento 2 SMTP server and increase the chances that all messages will reach the recipients. With this extension, store owners can decrease the email rejection rate via cooperation with trusted email providers.

Magento 2 SMTP Email Configuration extension also offers great functionality to make your email delivery impeccable, while riding you off of the possible determinants that your business may get.

aitoc smtp

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Magento 2 WebP Images Extension

Magento 2 WebP Images Extension is the best way to optimize images in Magento 2. It allows you to convert images to the modern file format – WebP, reduce the image size and retain its quality. The extension converts all images on your website and even images from external sources, GraphQL and REST API requests, picture tags and CSS background.

Whenever you decide to optimize your website speed, the first thing you should consider is Magento 2 WebP Images by Magefan. It doesn’t only help to boost your website performance but allows you to provide a better experience for your customers.

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Best Free Magento Extensions for Store Owners

Need Magento free extensions for your ecommerce store? We have already listed some of the best Magento extensions but the problem is, they are NOT FREE. Therefore, we have decided to curate this list of the best FREE Magento extensions for your ecommerce store.

  • PowerSync Quickbook Accounting Extension
  • Magento 2 Social Login
  • Magento Braintree Paymments
  • Image Optimizer For Magento 2
  • Magento 2 Advanced Reports

Now it’s time to get into quick review for each of these free extensions.

Online accounting software by QuickBooks facilitates Magento store owners manage their accounts efficiently. You can use this extension to track customer/employee spending, generate invoices, pay bills, handle payrolls, and report revenue and expenses. Moreover, with this extension, you can eliminate unnecessary data while managing accounts. Quickbook extension automatically synchronizes with Magento and allows you to manage critical business processes. This extension works in real-time. It means that you get data in your accounting books as soon as you get an order placed.

Magento 2 Social Login extension is a perfect solution for those who want to quickly log in to their ecommerce stores. With this Magento 2 free extension, you can log in using your social network credentials. For example, you can use Facebook, Google, and even Twitter to log into the Magento ecommerce store. Similarly, those who are buying anything from your store can decrease the signup time by using the social login feature. Magento 2 Social Login claims that it can increase signups and conversions by as much as 30%. It is compatible with Magento 2 GDPR and Google reCAPTCHA provisions.

With Braintree Payments another free Magento extension, you can add multiple payment gateways to your ecommerce store. The Braintree Payment extension allows store owners to integrate payment options into their ecommerce stores. 

This extension helps small and large enterprises process payments faster and maximize their business opportunities. The developers behind this extension are in collaboration with Gene Commerce, a Magento ecommerce agency, to enhance its core functionality. The Braintree Payment extension offers many additional features such as the re-verification of online store cards, PayPal button customizations, M1 to M2 Migration, and much more. You can easily add this Magento extension for free to your ecommerce store. 

Magento 2 Advanced Reports by Mageplaza allows you to process and manage a business with advanced customizable reports. This free Magento 2 extension provides statistical data collected from customers, in a highly informative way to the users.

The advanced reports extension allows store owners to collect and analyze all data related to their store through graphs, filter reports, dashboards, and informative and attractive presentations. The advanced report extension is essential for ecommerce store owners who want to add business intelligence functionality to their stores to streamline business processes, increase sales, and reduce cart abandonment rate. 

Magento 2 Image Optimizer extension lets you optimize the images on your ecommerce store to increase site performance. With this free Magento 2 extension, you can decrease the size of various images available on your ecommerce website. 

Once done, you will see an exponential increase in site performance. The condensed images help increase site conversions and decrease page load times. This ultimately increases site rankings and brings more orders to your ecommerce store.

That’s all for the free Magento 2 extensions. The sole purpose of this blog was to inform you about the top free extensions available to ensure security, marketing, advanced reporting, accounting, and optimizations.

FAQs of Best Magento 2 Extensions

Check out the list of frequently asked questions that Magento developers, designers, and store owners often ask when installing new extensions on their ecommerce stores.

  • Where to download Magento Free Extensions?

Magento Marketplace is the official hub for all Magento free extensions download. If you are downloading magento extensions for your ecommerce store for the first time, you must download them from the official website only. Apart from the Magento Marketplace, you can also download most of the Magento 2 extensions from their official websites.

  • How to download extensions for Magento 2 only?

If you are downloading Magento extensions from the Marketplace, every extension has a small icon bearing either ‘M1’ or ‘M2’. These icons will help you identify extensions available for Magento 2. Hence, you can download it for your ecommerce store.

  • How will I know if the support for a Magento 2 extension has ended?

You have two options to check if the Magento development team is still supporting the Magento 2 extension or not. 

You can visit the developer’s website and see if they are still supporting the version/extension you have installed on your Magento 2 store. 

Second, if the development team is kind enough to send a push notification or an email by alerting everyone about the closure of support for the extension on a particular date. 

Bottom-line

That’s all for now.

As mentioned earlier, extensions offer a great hack to transform your ecommerce store into a money-churning entity. By using the right type of extensions for your online business not only you can enhance your productivity, but manage your work easily as well. Start using these Magento extensions today to improve performance, increase engagement, and get more conversions for your ecommerce business.

If you have used any of these top Magento extensions ever before, let us know how your experience was in the comments section below.

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Fayyaz Khattak

Fayyaz, a passionate Motorbike tourist, works as a Team Lead — Magento Community at Cloudways - A Managed Magento Hosting Platform. His objective is to learn & share about PHP & Magento Development in Community. You can contact him at [email protected]

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