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Cloudways Performance Showdown with WPEngine and Kinsta

Recent tests show how Cloudways can outperform managed hosting providers without a sweat.

Cloudways Plans Speed Tested Against Kinsta and WPEngine

You know we’re less expensive. Now see how many more visitors we can handle, at speed. Whether you’re an agency with dozens of clients or you’re just getting started with your first website, there’s a Cloudways plan for you. There are plans with other providers, too, but these tend to cost a lot more and offer much, much less. Check out how Cloudways is getting edge in the list of WP Engine competitors

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So, How Many Visitors Do You Want to Serve Each Month?

We ran tests on loader.io to compare plans at three levels. Every time, visitor caps on Kinsta and WPEngine plans are tiny against the audience that can be quickly served via Cloudways.

Bar Graph Comparasion

Cloudways Performance Benchmarks

You know we’re less expensive, and now we can prove that we’re faster. We ran these tests on loader.io in July 2020. In three categories—agency, small business, and entry-level.

  kinsta performance test wpengine performance test cloudways performance test
Plan Business 1 Growth 4GB DO
Cost 100 / m 95 / m 42 / m
Max Visitors 100,000 100,000 Unlimited*
Response Time      
Average 5000 ms 8705 ms 3439 ms
Min 50 ms 150 ms 1039 ms
Max 50000 ms 37649 ms 9296 ms
Response Count      
Success 500 708 3707
400 500 588 0
500 500 440 0
Timeout 0 2 0
Network 0 0 0
Bandwidth      
Sent 700 KB 629.70 KB 1.5 MB
Received 140 MB 79.48 MB 443.5 MB

* Kinsta and WPEngine charge extra for visits above the plan’s cap (figures as of August 2020). Cloudways’ visitor estimate based on speed test data, up to average page load time = 2.5 seconds.

Agency Level Plans Comparison

With Cloudways agencies save $150+ each month and get six times as much storage (and more than ten times the bandwidth). Tests show that a typical WordPress installation will load quickly for over 6.7 million visitors a month. Kinsta and WPEngine charge extra for anything over 400,000 visitors, and cap the number of sites you can host as well. See Kinsta alternative

Agency level plan comparison kinsta performance test wpengine performance test cloudways performance test
Plans Business 3 Plan Growth Plan Digitalocean
Monthly Cost $300 $290 $135
Storage 50GB 50GB 320GB
Bandwidth 500GB (CDN) 500GB (CDN) 6TB
Visits 400,000 400,000 6,700,000+
Sites 20 30 No limit

* Kinsta and WPEngine charge extra for visits above the plan’s cap (figures as of August 2020). Cloudways’ visitor estimate based on speed test data, up to average page load time = 2.5 seconds.

Cloudways Performance

We ran tests on loader.io to compare plans at three levels. Every time, the audience that can be quickly served via Cloudways far outstripped visitor caps on Kinsta and WPEngine plans.

  • <2.5s Goal Response Time
  • 776 Visit/5mins Peak Traffic
  • 6,704,640 Monthly Equivalent Visits

Summary: Enjoy a lower response rate and never reach visitors capacity on any of the Cloudways plans.

Summary: WPEngine’s entry plan reaches capacity at just 40 concurrent visitors every hour for 30 days, that is 25,000. If you exceed this visitor capacity you will be over billed.

Summary: Kinsta’s entry plan reaches capacity at just 30 concurrent visitors every hour for 30 days, that is 25,000. If you exceed this visitor capacity you will be over billed.

Small Business Plans Comparison

Cloudways saves small businesses $50-70 each month and offers more than double the storage (and 20x the bandwidth). Kinsta and WPEngine prices increase after 100,000 visitors, whereas our testing shows that Cloudways will hum along nicely for more than 1.67 million visitors.

Small business plans comparison
Plans Business 1 Plan Growth Plan Digitalocean
Monthly Cost $100 $115 $42
Storage 30GB 20GB 80GB
Bandwidth 200GB (CDN) 200GB (CDN) 6TB
Visits 100,000 100,000 1,670,000+
Sites 5 10 No limit

* Kinsta and WPEngine charge extra for visits above the plan’s cap (figures as of August 2020). Cloudways’ visitor estimate based on speed test data, up to average page load time = 2.5 seconds.

Entry-level Plans Comparison

Cloudways is one-third the cost for more than twice the storage (and 20x the bandwidth). With Cloudways you’re not restricted to a single website or a few thousand visitors. Instead, our testing shows that a typical WordPress site will load quickly for more than 840,000 visitors a month.

Entry-level plans comparison kinsta wpengine cloudways
Plans Starter Plan Startup Plan Digitalocean
Monthly Cost $30 $30 $10
Storage 10GB 10GB 25GB
Bandwidth 50GB (CDN) 50GB (CDN) 1TB
Visits 20,000 25,000 840,000+
Sites 1 1 No limit

* Kinsta and WPEngine charge extra for visits above the plan’s cap (figures as of August 2020). Cloudways’ visitor estimate based on speed test data, up to average page load time = 2.5 seconds.

Read more about the methodology behind the testing.

Read More

You can read our guide on how to chose a web hosting plan.

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Frequently Asked Questions

A managed WordPress hosting provider works as your extended team and takes care of all the website & server-related issues, hence the term ‘managed hosting.’ This gives you a hassle-free experience so you can focus on your business instead of your web host.


At Cloudways, we provide optimized servers for WordPress web hosting. Instead of resorting to manual installation, you can install WordPress with just a click on our managed hosting servers.


Our managed WordPress hosting offers the latest version of WordPress, a built-in cache plugin, and 24/7 support that is always available to answer your questions. With Cloudways, you’re never managing your websites alone. Our WordPress web hosting platform is built to run WordPress optimally, ensuring your websites perform well and deliver an unmatchable experience to your users.

Using our WordPress Migration Plugin, you can migrate as many WordPress websites as you want without incurring any costs. In essence, you can deploy an unlimited number of WordPress websites on a single server.

No! When you host your websites on our managed WordPress hosting, you can use any plugin or theme you like.


While we help you manage your WordPress website, their ownership lies entirely with you. This is one of the reasons why so many people choose our WordPress web hosting solution to host their high-priority websites.

No! That’s the beauty of a managed WordPress hosting platform. Our plans include infrastructure charges as well. No matter what plan you choose with Cloudways, you get transparent pricing models, and we don’t have any hidden charges.

You can easily vertically scale all aspects of your server on our managed WordPress hosting platform.


When there’s a surge in traffic on your WordPress website, you can go to your platform and simply use the slider in the Vertical Scaling menu to scale your server manually. Now your website is ready for the next big event!

Since you’re on managed hosting, you don’t need to worry about security. We take the security of websites on our managed WordPress hosting very seriously & platform-level firewalls are deployed on all our servers that host WordPress and other applications. This is all in addition to other top-notch security hardening techniques.


No matter how big or small, all customers are hosted on dedicated and jailed WordPress managed hosting, so their websites are completely secure.


As long as you’re on Cloudways managed WordPress web hosting, you’re in the safest environment possible.

Our managed WordPress Hosting platform can host WordPress websites of all sizes. In fact, you can scale your servers with hosted WordPress websites with just a single click.

With our high-performance managed WordPress hosting platform, you have everything from monitoring, scaling, and cloning to backups, restores, and much more, all through 1-Click operations.


Additionally, our managed hosting platform offers scalability and can handle WordPress multisite and ecommerce websites using WooCommerce. Compared to other managed WordPress hosting providers, we offer you the opportunity to experience the pioneering CloudwaysBot, along with an optimized WordPress hosting platform.


Developers can choose to use the API for integrations, automation, and development on top of our managed WordPress hosting platform.

For the deployment of your WordPress site on our managed hosting platform, we utilize a unique performance-optimized stack.


The performance-optimized stack is a potent combination of the powerful features of Varnish, Redis, Apache, and Nginx. This unique formula gives you the fully optimized and managed WordPress hosting experience that guarantees better performance for your WordPress websites.

Migrating your WordPress website to Cloudways is easy. The Cloudways WordPress migrator is a dedicated plugin that we created to quickly migrate your websites to our managed WordPress hosting.


Additionally, we offer one managed migration without any cost if you wish for assistance with your migration.

Quit Worrying About Hosting Hassles

Host phenomenal websites on a managed platform built for digital agencies, developers, and ecommerce businesses, all backed by 24/7/365 support.