Freestyle Digital - Case Study

How Cloudways Changed the Game for Freestyle Digital


Freestyle Digital

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About Freestyle Digital

Freestyle Digital is a website design and development agency based in Southampton, UK. The agency takes on website projects for local, national, and international companies from scratch. The agency has worked on 450 projects so far. They also help their clients get better rankings on Google and get them discovered by the relevant audience via their SEO services. The team at Freestyle Digital knows website design and development like the back of their hands. They pride themselves on remaining up-to-date with and implementing the latest website development practices. What Freestyle Digital needed was a platform that let them easily create new servers, applications, and staging sites, and that offered them support through the process. That’s where Cloudways came in.

Cloudways: Let’s begin with knowing you a little better. What role do you serve at the agency, and what are your core responsibilities?

Jack: I’m Jack, the founder of Freestyle Digital. My role is to help nurture the talent of the amazing people within my team. I’m here to help find the most exciting projects to put their skills to use.

Cloudways: What services does your agency provide, and what type of clients do you usually serve?

Jack: We have a really great model that allows us to create completely bespoke websites from scratch efficiently. We’ve got specialists in every corner of the web design process, and their work is only getting better and better. We’ve worked with local, national, and international companies – and we’re sure no one does it quite like us.

Cloudways: How did you get to know about Cloudways?

Jack: I’d heard people raving about Cloudways all over social media and didn’t want to miss out. There was such a buzz about how great the service was – and we haven’t been disappointed.


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Cloudways: Before Cloudways, which hosting solution did you use? Are you using any other hosting service currently?

Jack: We previously had several servers running on WebHostManager and cPanels, but now we exclusively host our customer projects with Cloudways. It’s the best choice by far.

Cloudways: What was your experience like with Cloudways when you first signed up?

Jack: We got all the support we needed and were able to get to work immediately on the platform. As a result, we were able to quickly improve our customer experience and give an even better service.

Cloudways: In your opinion, what sets us apart from other hosting providers? How has our in-built support for PHP-based apps such as WordPress, Laravel, and Magento made matters easier for you?

Jack: We really like the Cloudways interface, which makes it easy for us to spin up new servers and applications as needed and even create staging sites. Having everything from caching, backups, SSL, and migrations wrapped up in a simple interface means we can get better reliability for our customers, and we can quickly respond to any changes in their hosting requirements.

Cloudways: How do you use Cloudways to solve your clients’ problem(s)?


Cloudways gives us access to fast and reliable hosting wrapped up as a more managed service, meaning more of our team can help our customers keep their websites online, fast, and up to date.

Cloudways: How has Cloudways contributed to the success of your agency?

Jack: By providing a better, more reliable hosting service, we can keep customers online and help their businesses grow faster. When they grow, we grow. The referrals we get from existing customers are the lifeblood of our business, as with many agencies. We think the consistent quality we provide, with the help of Cloudways, is probably responsible for that. We’ve now got 11 servers with Cloudways and we will continue to expand with them as we grow.

Cloudways: Out of five cloud providers available on Cloudways which one(s) do you prefer to use and why?

Jack: We exclusively use Digital ocean’s premium droplets in their London data center to get the closest location to the majority of our customers. We then the add-on CDN for projects where the visitors will be a little more spread out, or where it’s needed for other reasons, such as peaks in traffic or a specific SEO requirement.

Cloudways: How do you resell Cloudways to your clients?

Jack: The cost of Cloudways is included within the monthly cost of the website for our customers, where we also manage all software updates and provide support to our clients.

Cloudways: If you could briefly describe the values you perceive from Cloudways?

Jack: We build beautiful websites. Cloudways keeps those websites online and looking amazing for their customers to see. If that isn’t valuable, I’m not sure what is.

Cloudways: How do you feel about being a part of the Cloudways Agency Partnership Program? What additional value does the program provide to you? Do you think this program is going to help your agency grow in the long run?

Jack: Having access to the advanced technical team as and when we need it at no extra cost is a huge bonus. The team is always happy to get involved and lend a helping hand if there’s anything we’re unsure of.

Cloudways: Do you think that by switching to Cloudways, you were able to free up resources at your end?

Jack: We’ve spent less time dealing with nagging issues and more time focusing on our own business, as well as our valuable customers. Thanks to Cloudways, we’ve cut administrative tasks down and know we can rely on a system that’s best in class.

Cloudways: Thank you for your time and for sharing your agency’s story with us, Jack.

Jack: Thank you for having me here and for your excellent services and support.