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Agency Spotlight: See Mendel Sites Evolve From a Side Hustle to a Full-Time Agency

Updated on March 7, 2023

3 Min Read
Agency Spotlight: Mendel

Mendel Sites is a Canadian web design & development company founded by Sam Mendelsohn in 2019.

After building websites as a side hustle for several years, Sam discovered his passion for helping clients create exceptional websites.

He decided to quit his corporate job and pursue web design full-time, and the rest is history!

Mendel Site’s Niche

So, what sets Mendel Sites apart from other web design agencies? The agency specializes in working with service-based businesses, using its expertise to highlight unique selling points and service offerings.

As Sam puts it – “The eventual goal is to convert more website visitors into paying clients.”

Mendel Site’s Proud Achievements To Date

Mendel’s greatest achievement is its social credibility. The agency has earned more than 50 five-star reviews online across various platforms, demonstrating its commitment to providing exceptional service and achieving outstanding results.

Seeing the clients’ positive experiences makes Sam and his team feel jubilant, knowing they have helped create success stories.

Some Challenges the Agency Faced and Overcame

Sam feels that their biggest challenge so far has been building a recurring stream of leads. As he puts it:

“In such a competitive industry, it can be tough to have a constant flow of leads coming into the business, which led to some inconsistent months at the start. 

However, we persevered by giving 100% to all our projects and letting our work and results speak for themselves. Gradually, our reputation, portfolio, and organic attraction improved, and now we have a steady stream of new clients to work with us each month.”

Mendel Site’s Recipe for Success

The agency trusts three elements for success:

  1. A strong value proposition – Ask yourself why clients would choose to work with you over any other competitor.
  2. Outwork everyone – You’re only as successful as how much effort you put in.
  3. Keep trying – If you keep trying and working at it, you will eventually succeed.

The Most Challenging Project for Mendel Site and the Learning They Derived

The agency deems its first project as the most challenging task to date.

“Our most challenging project was our first project, to be honest. We had no processes in place and had to create everything as we went. 

With each project, our processes become more streamlined and organized, and we learn how to improve.”

3 Tools/Apps Used by the Agency

Mendel Sites relies on three essential apps and tools to keep their business running smoothly:

  1. WordPress – for building websites that showcase their clients’ unique selling points and service offerings
  2. Wave Apps – for managing their accounting and invoicing needs
  3. Trello – for keeping track of and updating their ongoing projects.

The Role of Cloudways in Mendel Site’s Success as an Agency

Cloudways has been pivotal for the agency’s success. As Sam, the owner says:

“Cloudways has contributed to the success of our agency by providing a reliable solution for web hosting. 

It’s one less thing I have to worry about, and I know the support team will be there to help with any issues I have”

Become a Cloudways Agency Partner!

Our partners enjoy special discounts, growth bonuses, co-marketing opportunities and much more.

Any Tips for the New Comers in This Field

Sam strongly suggests establishing partnerships & referral sources with people who have access to clients in your industry.

“If you can build a mutually beneficial partnership with a business that works with the same clients but isn’t a direct competitor, then you can have a steady flow of referrals to one another. 

There is no better lead than a referral.”

A Quote That Best Resonates With the Agency’s Success

Sam had a pretty simple and impactful quote that reflect’s the agency’s success.

“You only fail when you stop trying.”

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Raza Aslam Lakhani

I'm a digital content producer at Cloudways. I'm also a hodophile- always ready to explore new places and cultures. Other than that, I play guitar and love to indulge myself in deep, meaningful conversations. Always looking for opportunities to learn new things.


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