If you are an online business based in Australia, then the best option for you to go for is a hosting provider that caters to the Australian region. Why? Let’s have a look. You have a retail outlet, a toy shop that targets kids, in a locality where the population of bachelor’s is the highest. Do you expect to sell good? No, you just cannot expect to surpass your expenses. You need to be where your target audience is located.
Similar is the case with online businesses. For instance, if you own an ecommerce store in Australia, then you need to have your website hosted on Australian datacenters. Why is that so? Because you need to be nearer to your target audience if you want to have a seamless performing website. Here is some more information about website latency and how the selection of a datacenter affects your website performance.
Over the last few years, a lot of hosting providers have popped up, claiming to provide the best hosting experience for their customers. These companies claim to offer some real savings when it comes to providing a backbone to your website. But, as I said, backbone of your website (hosting) is not an area of your business where you should sacrifice quality over cost. Doing so could have some real serious implications for your business. Here are some reasons as to why you should consider hosting your Australian based website on Australian Datacenters. And, why Cloudways proves to be the best hosting Platform for your Australian based website.
In the business world, time is money. If you have your website hosted with an overseas hosting provider, then the major issue comes when you need help with your hosting account and you are not able to find a decent support personnel. There is this factor of time difference, which can go up to twelve hours in some cases. This is where 24×7 support comes in real handy. The Australian hosting from Cloudways comes with a live chat support that works the same hours as your business. The support is well equipped and is always on hand to guide you to resolve hosting issues.
Optimal Page Speeds
The more distance information takes to travel from your web hosting provider to you, the longer it will take to travel from you to your customer. This could result in the loss of revenues from your website. You need to remember, that an average customer waits for only three seconds before closing the window. You have 3 seconds to grab the attention, and it is impossible to do so if your website is hosted far away from your target audience. Let’s admit: we don’t want to have a slow website, let alone visit one. And if you are getting to host your website inside Australia, from the optimized Cloudways Platform, then you can choose between Amazon and Vultr for your business. Both have datacenters located in Australia.
Search Engine Ranking
This is not a well researched point, but it is still worth making. If you decide to choose a different hosting provider for your Australian company, and your marketing efforts are not to the point, then you are bound to lose out on your rankings. What is the logic behind this? It is assumed the IP address for the hosting provider of your website determines your website’s location. How does this affect you? If your website is hosted on non-Australian servers, it might hamper your search results in the Australian region.
If your website is hosted on a server based outside Australia, then it will be subject to the Data Protection laws in Australia. The legislation in place in Australia is different then the one that governs the personal data in other regions.
When you decide to host your website with a host that is not locally centric, then you are risking your data privacy. In some cases, that might be of an advantage to you, however, in certain cases, like an ecommerce store, it is certainly advisable to host your website in the same region as your target audience.
Why Choose Cloudways For Your Australian Website?
Instead of going into too much details, here is a crisp outline of why the Cloudways Platform is the best choice for your Australian based websites.
- The Platform has a number of operations that are based on 1-click, including, launch, share, clone, add, remove, and backup.
- You get dedicated servers for your applications and deployments. Additionally, no updates are pushed to your servers without stability testing. You never lose your website because of updates to your applications.
- No limitations on the number of applications and servers. Furthermore, there are no limitations on the number of extensions or plugins that you can install on your applications. Just make sure you are aware of what you are doing.
- You get to choose from two infrastructure providers: Vultr and Amazon. Both of the providers have their datacenters located in Sydney, Australia.
- Managed backups, with an option of off-site backup download, that allows you to keep a secure copy of your website, in case you run into an unfortunate event.
And a ton of other features – more than 150 – are what you get when you launch your server with Cloudways Australian Hosting.
So when it comes to deciding upon a hosting provider for your website or business in Australia, you must go for a local provider. You should consider the above points when deciding to choose a Australian based hosting provider.
By deciding to go for a non-Australia hosting provider, you maybe saving money in the short term but keep in mind, that your choice would have an impact on your business in the long-term.
Choose Cloudways Managed Australia Hosting for all your hosting needs in Australia, and rest assured the your business is in good hands.